Client Case Study: Christy B Home

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Business

Who doesn’t love a good throw pillow?

Bailey sure does!

I’m constantly struggling between my penchant for collecting knick-knacks and home decor (including the aforementioned throw pillows) and my desire to have a clean & organized home. The reason I’m bringing up my home decor hobbies?

Prior to signing Christy as a client, I’d been working with industries I wasn’t that excited about. Six-ish months into my business, I was still searching for the niche that might me light up. But in November of 2021, that changed.

The Client

With 10+ years of experience in the interior design industry, founder Christy Bieberich is an expert in home decor and design. In 2021, she launched her curated throw pillow line, bringing high-quality, luxury throw pillow covers to home decor enthusiasts who wanted stylish collections but weren’t able to work with an interior designer to access that custom route.

To browse her throw pillows (four of which I have in my house!), head to her website.

Her Social Media Management Package

Like any smart business owner, Christy knew that leveraging social media would have an important role in building a community around her brand and getting attention. But managing it herself was causing way too much stress. She came to ABC Social Media Management looking for an effective strategy that would deliver the results she was looking for: consistent content, follower growth, and web traffic.

Christy’s package includes:

  • 2 feed posts + 1 reel/week
  • 2 stories/week
  • 30 minutes of engagement/day, Monday through Friday
  • Monthly analytics report
  • Check-in call

The Results

I’ve been working with Christy since November of 2021 – over a year! In that time we’ve,

  • transformed her feed
  • grown her account from under 50 followers to over 1100, completely organically
  • coordinated multiple giveaways to increase her brand’s reach and awareness
  • developed relationships with home decor bloggers and
  • helped fill her trade program
  • driven traffic to her website with our content and engagement

With over a year of analytics reports, we have a lot of results we’re proud of. Here are a couple screenshots showing what we’ve accomplished 🤩

A 30-day snapshot
Increases in web traffic are the biggest sign your social strategy is working
lots of new eyes on the page!
It’s always fun to zoom out and look at the 90-day view as well

Christy’s Review

But how does Christy feel about our time together? Hear what she has to say ⤵️

“Amber is the first person I’ve worked with who has exceeded my expectations along every step of the way. She has a clear vision and process for her work, is extremely organized, never misses a deadline, and always communicates effectively and promptly. No one else blends creativity and efficiency like she does. She has fabulous ideas and can actually execute those ideas flawlessly.

After finding Amber, I feel like there is hope for Generation Z lol! For all the people who love to complain about the younger generations today, I think they should work with Amber, because they’ll be blown away by her combination of work ethictech aptitude, and warm communication style.”

Talk about a review that will make you want to cry 😭 It’s an honor to support business owners like Christy, and make stressing over social media a thing of the past.

Want more where that came from?

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